Mobile SEO
Friday, June 29 will be just another Friday in a series of Fridays for many, but for some it will be a day of change. At 6pm, droves of people will finally be able to buy an iPhone from Apple. But, how will this consumer device play a role in the SEO business?
Apple went out of its way to make the web browsing and email functionality on the iPhone second to none. SEO requires the ability to navigate convoluted pages that expect fully functional web browsers, able to handle large layouts with ease as well as the ability to utilize Web 2.0 content and AJAX-reliant pages. Apple’s Safari web browser will be present on the iPhone in a nearly full-featured capacity, delivering all of these requirements.
Typically, efficiently navigating and communicating with link building partners requires a laptop or device with a full sized screen; however, Safari’s use of dynamic zooming and panning on a heretofore-unmatched screen for cell phones, makes browsing just as natural as it is on a standard computer. All of that, wherever you can make a phone call.
Mossberg of the Wall Street Journal calls the iPhone’s web features, “the best … we have seen on a smart phone [with] robust email software.” And other early reviewers that were advanced phones for testing have agreed.
I cannot wait to get mine - it will allow me to work un-tethered without excess bulk.